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Google Search Console – Step by Step Guide
Analytics

Google Search Console – Step by Step Guide

Google Search Console is a tool issued by Google to monitor the indexing status of our website by the search engine. We show how to take advantage of this tool!
iCEA GroupiCEA Group
11 most common SEO mistakes when expanding abroad
SEO

11 most common SEO mistakes when expanding abroad

Are you going to expand your business and run your online store also abroad? Here are 11 common SEO mistakes that make it harder to attract customers!
iCEA GroupiCEA Group
What is the ROPO effect?
E-Commerce

What is the ROPO effect?

Very often, users search for a given product in online stores, but ultimately decide to buy it in a stationary store. Find out how it works and how to avoid it!
iCEA GroupiCEA Group
SXO – a small step for an SEO specialist, a giant leap for usability
SXO

SXO – a small step for an SEO specialist, a giant leap for usability

What is positioning and how to take care of the user experience? We are Introducing SXO! Enter and find the answers to these bothering questions.
iCEA GroupiCEA Group
How to run a Facebook contest?
Marketing

How to run a Facebook contest?

Surely you've come across contests on social media before. In our article you will learn how to organize them and expand the reach!
iCEA GroupiCEA Group
How to adjust the communication style to your brand?
SEO

How to adjust the communication style to your brand?

Do you remember the TV commercial for the bank where everyone was shouting at each other? Or the advertisement of […]
iCEA GroupiCEA Group
Cybersquatting – what is domain piracy and how to effectively fight it?
SEO

Cybersquatting – what is domain piracy and how to effectively fight it?

The new technologies development has plenty of benefits for many users, but as it turns out, not everyone uses them […]
iCEA GroupiCEA Group
8 eshop elements are checked by customers before they trust you.
SEO

8 eshop elements are checked by customers before they trust you.

The popularity of ecommerce stores is growing year by year, and the number of people buying online is also increasing. […]
iCEA GroupiCEA Group
How do positions in search results affect the number of clicks?
SEO

How do positions in search results affect the number of clicks?

The higher your position in search results, the better. It is a statement that is both true and debatable. Let’s […]
iCEA GroupiCEA Group
Storytelling in marketing communication
SEO

Storytelling in marketing communication

The bitter truth is – the client is usually not interested in your company’s history. Numbers, bragging or empty promises […]
iCEA GroupiCEA Group
Google My Business
SEO

Google My Business

Is visibility in Google My Business (and thus also a location in Google Maps) reserved only for the largest companies? […]
iCEA GroupiCEA Group
Data-driven in SEO activities using SuferSEO
SEO

Data-driven in SEO activities using SuferSEO

Internet marketing is constantly developing. Specialists have evolved new methods, have recognized previously unknown dependencies and implemented innovative strategies to […]
iCEA GroupiCEA Group
How much does SEO cost? – billing models, unlimited budget and SEO on foreign markets
SEO

How much does SEO cost? – billing models, unlimited budget and SEO on foreign markets

n the last part of the series of articles on real SEO costs, we will discuss the topic of billing […]
iCEA GroupiCEA Group
How much does SEO cost? – The cost of positioning websites and online stores
SEO

How much does SEO cost? – The cost of positioning websites and online stores

In this part of the series “How much does positioning cost” we will focus on cost differences, depending on whether […]
iCEA GroupiCEA Group
How much does SEO cost? What does the cost of positioning depend on?
SEO

How much does SEO cost? What does the cost of positioning depend on?

“How much does positioning cost?” – this is a question we hear often in our work. The client needs to […]
iCEA GroupiCEA Group
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