During the pandemic-related lockdowns, people worldwide were confined to their homes for extended durations. In such a situation, the only reliable platform for meeting their requirements for essentials was the internet. Using smartphone apps and websites, customers across the world shifted (almost) seamlessly from physical retail to online retail and digital payments.
The eCommerce sector witnessed dramatic growth during this phase and has maintained a steady growth pattern ever since. During this phase, we have seen several new start-ups also turn into unicorns, ushering in a new digital revolution of our times. But other than the prevailing circumstances, what powered their dramatic growth? The answer is relatively straightforward, a robust and responsive online platform.
When you are making an online store for your business, it is critical to make use of the appropriate eCommerce platform to run your website on. This is where BigCommerce emerges into the scene with its range of products and services.
BigCommerce is a well-known eCommerce platform in the eCommerce domain. BigCommerce, founded in 2009, today services over 95,000 online retailers worldwide and is posing a strong challenge to other leading platforms like Volusion and Shopify. The BigCommerce eCommerce platform is now a power to be reckoned with in the industry, with lots to offer to online retailers of all sizes. Ever since BigCommerce’s rebranding in 2016, the platform has created a considerable impact in the industry.
Though, with significant challenges that your eCommerce store might be facing from the competitors, it is imperative for you to invest in SEO activities. Thankfully, when it comes to BigCommerce, the platform offers some interesting SEO-friendly features that allow you to execute your SEO plans accurately.
BigCommerce has become a popular name in the eCommerce sector because it is a hosted all-in-one solution that takes the trouble out of hosting, security, upgrades, and fixing any bugs or difficulties remotely. If you are already using or are planning to use BigCommerce for your online store, it is imperative for you to be well versed with the intricacies of BigCommerce SEO. This knowledge is the start point of your journey to a first-page result on all SERPs (Search Engine Ranking Page). Perfectly executed BigCommerce SEO can make a huge impact on a business’s fortunes.
As a platform, BigCommerce also supports basic inventory management capabilities to assist small businesses in managing their products in the early stages before there is a need to upgrade to a dedicated inventory management software solution.
Working your way around BigCommerce, unlike other platforms with a steep learning curve, is rather simple. While businesses do need to have a professional developer in order to customize their BigCommerce store, it is actually quite simple to do so.
BigCommerce also has the advantage of being a hosted solution, unlike many other eCommerce platforms. As a result, you would not need to hire a separate hosting company or pay for server space. When you choose BigCommerce, it becomes your one-stop eCommerce solution. BigCommerce, unlike other eCommerce systems, allows businesses to sell their merchandise on other platforms such as Amazon, eBay, Facebook, Instagram, and Pinterest. It has an amazing integration with social media platforms and offers great marketing tools, product analytics and insights, security features, and enterprise-level scalability.
SEO services are one of the critical functions of the BigCommerce platform, driving traffic to a newly established business’s website in an organic manner. BigCommerce SEO helps a business completely optimize the BigCommerce store in order to attract new consumers from different searches across a wide range of keywords.
BigCommerce SEO services can help a growing business strengthen its foundations as the majority of the individuals will be visiting the store when they are actively looking for similar products.
BigCommerce comes with a number of SEO-friendly features by default. On-page SEO adjustments such as SEO titles, meta tags, image alt tags, and more are available readily on the platform. Moreover, BigCommerce includes built-in schema markup tools that allow businesses to rank for rich snippets without having to do anything. It makes their jobs much simpler and easier.
BigCommerce also employs a Content Delivery Network to ensure that a business’s eCommerce website loads much faster. A faster loading time can have major implications for an eCommerce store. BigCommerce includes a lot of SEO-friendly features by default, and businesses can also employ additional tools to make their site even more SEO-friendly. The SEO services provided by major eCommerce platforms such as BigCommerce and Shopify are mainly divided into types, essential SEO and advanced SEO.
All newly established eCommerce websites should focus on the essential CEO. These are simple changes that anybody with an online store can do on their website. If your search engine presence is practically non-existent, BigCommerce SEO will certainly help in improving the rank of your website in order to get more attention.
Advanced SEO is what differentiates sites on pages two and three from those on page one of the search results. Advanced SEO is more technical or specialized modifications you may make to boost your ranking once you’ve got the basics in place. This is where you need to seek BigCommerce SEO services for advanced SEO from a leading BigCommerce SEO agency.
When potential clients can find your site and find the products or services they need, that is when you have truly achieved success for your eCommerce store. From an SEO standpoint, BigCommerce is a fantastic platform. BigCommerce includes all of the tools you will need to rank higher on a SERP, as well as the ability to conduct any additional SEO work you want. BigCommerce SEO services from a reliable service provider are ideal for small to medium-sized enterprises, and depending on the package you choose, they can accommodate any company size. A reputed BigCommerce SEO agency can help you get the most out of your eCommerce platform.
Keeping your eCommerce business viable in an increasingly competitive market is no easy task, considering the challenges posed by the competitors. Optimizing your website to match the search engines’ constantly changing algorithms has become a mission-critical stage in accelerating your eCommerce growth.
BigCommerce’s unique feature is that it adheres to the most recent SEO standards. BigCommerce SEO results can play a crucial result in determining the future strategy of your business. Some of the BigCommerce SEO features through which an SEO agency can provide the best search results are –
One of the most effective ways to increase the flow of organic and interested visitors to your eCommerce website is through search engine optimization (SEO). The idea of ranking a particular website above the rest of the competition may appear straightforward, but without prior knowledge and the careful effort of executing an effective approach, SEO strategy might be confusing for newly established businesses. One of the best platforms for organically increasing visitors to an eCommerce website is BigCommerce SEO.
Keyword research is the foundation of a BigCommerce SEO’s organic visibility success. The research you conduct will assist you in determining the terms and phrases that your target audience will use to locate the things you’re offering. Keyword research is not tough, but it does take some time. BigCommerce SEO makes the remainder of your search optimization considerably easy after you have completed the first steps yourself. Some of the ways through which organic visibility is boosted on BigCommerce SEO are –
BigCommerce is an eCommerce platform that offers a high level of customizability for businesses who are looking to start off their online eCommerce stores. It has more sales tools built-in than any of its competitors, and it combines these capabilities with smart SEO and amazing multi-channel connectivity, making it one of the best eCommerce platforms for small businesses. While BigCommerce is mainly preferred by small businesses, there are many large companies such as Vodafone, SkullCandy, Ben & Jerry’s, and Sony, which use this platform for their eCommerce websites.
For a small business, BigCommerce is a safe platform that is not only simple to use but also assists by automating every step of the process of creating and running an online store. There are many different advantages for small businesses for using BigCommerce –
BigCommerce, with its solutions, is designed only for eCommerce sites. However, BigCommerce is a lot more than being a simple eCommerce platform. It comes with some excellent shop management features that will help you keep on top of your business right out of the box. An extensive product catalog, customizable shipping & real-time quotations, coupon and discounting tools, and more are just a few of the unique native features which make the platform one of the best for e-commerce sites.
BigCommerce is also in charge of what goes on behind the scenes on-eCommerce sites. BigCommerce hosts e-commerce stores and provides excellent security as BigCommerce’s servers are protected by robust firewalls and hacker deterrent security setups.
BigCommerce has all of the extra features that must be included in an eCommerce site, such as security measures and PCI compliance, so eCommerce businesses can simply implement all of these requirements on their own without having to take the help of any other source. On other eCommerce platforms such as WooCommerce and Magento, these implementations might be more difficult, necessitating the assistance of an SEO agency to ensure that the website is entirely safe and compliant.
Similar to single-page checkout, social media integration, and abandoned cart recovery systems, BigCommerce SEO features that can enhance sales and conversions may be downloaded with a single click. This implies that site owners can evaluate their data and add these extensions to their eCommerce sites as needed.
Due to its design exclusively being for e-commerce websites, there are many other features that are offered on BigCommerce. Some of the other features which make BigCommerce stand out are –
All the activities which may be implemented directly on the website to improve its ranking in SERP are considered on-page SEO. On-page optimization requires a mix of various activities, as well as analysis and continuous monitoring, for desired results. Perfect on-page SEO optimization is imperative for small businesses, and BigCommerce SEO services do that job aptly.
SEO for BigCommerce platform provides some of the best on-page SEO features. There are several different factors involved in On-Page SEO as it is a technique for focusing attention on the website’s real content in order to improve search engine rankings. On-Page SEO on BigCommerce SEO will help improve the rankings of your eCommerce website in no time if you include these easy components and evaluate them appropriately –
The debate on BigCommerce and Shopify is never-ending. Both the platforms are leading names in the industry and provide some of the best solutions for both large- and small-scale businesses.
BigCommerce and Shopify are both online shop platforms that let businesses sell both physical and digital products and services.
Both of these eCommerce platforms are mostly geared towards entrepreneurs who are just starting out a company and don’t have a lot of money to spend on the development of their websites. Both Shopify and BigCommerce are compatible with most web browsers, which means you don’t need to install any software on your computer and can manage your business from anywhere with a stable internet connection, making it a very simple task.
The main concept behind these platforms is that they can be used to create an internet store without requiring any coding knowledge or hiring developers. However, there are many differences between both of these platforms, such as –
The battle between Shopify and BigCommerce comes down to the preferences of the businesses. The BigCommerce vs. Shopify SEO battle depends on the perspective of the looker; both of these platforms are great in their own ways. BigCommerce will be more suitable for your needs if you need more built-in capabilities without the burden of installing or paying for them separately, appreciate greater design functionality for your store’s branding, and you operate a fully online business wanting to develop across various channels. However, preference should be given to Shopify if you are looking for more control over your website and have a business that runs a more complex inventory.
Online shoppers don’t want to put up with sluggish websites since they have so many options in their hands. If your eCommerce website does not load faster, the customer will head towards a competitor. BigCommerce SEO services help boost the speed of your website so that traffic does not diverge from your website to some other competitor.
Page load speed is used by search engines like Google in their algorithms to calculate search engine rankings, which means that search engines are more likely to direct buyers to sites that load quickly and not to those which have slow loading times. Speed isn’t the only factor to consider when it comes to ranking; Search engines such as Google’s search algorithm consider over 200 factors, and page load speed is only one of them. Even little adjustments to one of such factors can help you save time and improve your rankings that will eventually lead to better rankings for your eCommerce website.
The importance of the speed of the site goes beyond the site’s ranking. Improving your website load speed is a terrific method to assist consumers in reaching where they are going faster, and happy shoppers are likely to become repeat customers. Users who are annoyed by a slow-loading website are more likely to bounce, which means that they might probably never return to your eCommerce website.
When the BigCommerce speeds are compared to competitor eCommerce platforms, BigCommerce is incredibly fast as the stores load fast, making it one of the best eCommerce platforms for new businesses who want to attract organic traffic to their website. To increase the speed of BigCommerce stores further, many things BigCommerce SEO features can be used such as –
BigCommerce is a flexible eCommerce website builder that offers out-of-the-box shop administration and adaptability for online stores. It comes with several sales tools, multi-channel connectors, and sophisticated SEO capabilities. BigCommerce SEO settings are fairly simple and easy to edit for users; they play a huge role in terms of driving organic traffic to a website. SEO settings need to be carefully examined because they can be a make or break for websites. Some of the SEO settings which can be edited on BigCommerce SEO are –
they play a huge role in terms of driving organic traffic to a website. SEO settings need to be carefully examined because they can be a make or break for websites. Some of the SEO settings which can be edited on BigCommerce SEO are –
BigCommerce SEO is an extremely important tool for small and medium businesses looking to establish a robust online presence in the increasingly competitive eCommerce sector.
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